認識廣告背後的文化價值觀: 以內容分析探討中國大陸及香港的護膚/化妝品雜誌廣告中表達的「洋化」價值

  • 蕭韻琪

    Student thesis: Master's Thesis

    Abstract

    Please refer to the "Abstract & TOC" file on the right side
    Date of Award2005
    Original languageChinese (Traditional)
    SupervisorXiaosui XIAO (Supervisor)

    User-Defined Keywords

    • Advertising
    • China
    • Cosmetics
    • Hong Kong
    • Social aspects

    Cite this

    Documents

    • Abstract & TOC

      File: application/pdf, 147 KB

      Type: Supplementary materials

    '