When Sadness Comes Alive, Will It Be Less Painful? the Effects of Anthropomorphism on Sadness Regulation (Abstract)

Li Yang; Fangyuan Chen; Rocky Peng Chen

When Sadness Comes Alive, Will It Be Less Painful? the Effects of Anthropomorphism on Sadness Regulation (Abstract)

Li Yang
, Fangyuan Chen
, Rocky Peng Chen

Research output: Chapter in book/report/conference proceeding › Conference proceeding › peer-review

Abstract

Can anthropomorphism contribute to the regulation of sadness? In three studies, we demonstrated that anthropomorphic (vs. neutral) thinking decreased the intensity of sadness experience. We suggest that psychological detachment explains this effect. This result offers fresh insights to research on emotions and anthropomorphism, and has implications for consumer well-being.

Original language	English
Title of host publication	ACR 2017 San Diego - Proceedings
Editors	Ayelet Gneezy, Vladas Griskevicius, Patti Williams
Publisher	Association for Consumer Research
Pages	1068-1068
Number of pages	1
ISBN (Print)	9780915552771
Publication status	Published - 26 Oct 2017
Event	48th Annual Conference of the Association for Consumer Research, ACR 2017 - Manchester Grand Hyatt Hotel, San Diego, United States Duration: 26 Oct 2017 → 29 Oct 2017 https://acr.memberclicks.net/assets/docs/2017vol45.pdf

Publication series

Name	Advances in Consumer Research
Publisher	Association for Consumer Research
Volume	45
ISSN (Print)	0098-9258

Conference

Conference	48th Annual Conference of the Association for Consumer Research, ACR 2017
Country/Territory	United States
City	San Diego
Period	26/10/17 → 29/10/17
Internet address	https://acr.memberclicks.net/assets/docs/2017vol45.pdf

Cite this

@inproceedings{02483dfd225747aeac46ddc5ce889c20,

title = "When Sadness Comes Alive, Will It Be Less Painful? the Effects of Anthropomorphism on Sadness Regulation (Abstract)",

abstract = "Can anthropomorphism contribute to the regulation of sadness? In three studies, we demonstrated that anthropomorphic (vs. neutral) thinking decreased the intensity of sadness experience. We suggest that psychological detachment explains this effect. This result offers fresh insights to research on emotions and anthropomorphism, and has implications for consumer well-being.",

author = "Li Yang and Fangyuan Chen and Chen, \{Rocky Peng\}",

year = "2017",

month = oct,

day = "26",

language = "English",

isbn = "9780915552771",

series = "Advances in Consumer Research",

publisher = "Association for Consumer Research",

pages = "1068--1068",

editor = "Ayelet Gneezy and Vladas Griskevicius and Patti Williams",

booktitle = "ACR 2017 San Diego - Proceedings",

note = "48th Annual Conference of the Association for Consumer Research, ACR 2017 ; Conference date: 26-10-2017 Through 29-10-2017",

url = "https://acr.memberclicks.net/assets/docs/2017vol45.pdf",

}

Yang, L, Chen, F & Chen, RP 2017, When Sadness Comes Alive, Will It Be Less Painful? the Effects of Anthropomorphism on Sadness Regulation (Abstract). in A Gneezy, V Griskevicius & P Williams (eds), ACR 2017 San Diego - Proceedings. Advances in Consumer Research, vol. 45, Association for Consumer Research, pp. 1068-1068, 48th Annual Conference of the Association for Consumer Research, ACR 2017, San Diego, California, United States, 26/10/17.

When Sadness Comes Alive, Will It Be Less Painful? the Effects of Anthropomorphism on Sadness Regulation (Abstract). / Yang, Li; Chen, Fangyuan; Chen, Rocky Peng.
ACR 2017 San Diego - Proceedings. ed. / Ayelet Gneezy; Vladas Griskevicius; Patti Williams. Association for Consumer Research, 2017. p. 1068-1068 (Advances in Consumer Research; Vol. 45).

Research output: Chapter in book/report/conference proceeding › Conference proceeding › peer-review

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AB - Can anthropomorphism contribute to the regulation of sadness? In three studies, we demonstrated that anthropomorphic (vs. neutral) thinking decreased the intensity of sadness experience. We suggest that psychological detachment explains this effect. This result offers fresh insights to research on emotions and anthropomorphism, and has implications for consumer well-being.

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M3 - Conference proceeding

SN - 9780915552771

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When Sadness Comes Alive, Will It Be Less Painful? the Effects of Anthropomorphism on Sadness Regulation (Abstract)

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