What Might Happen with Generative Al?: Examining the Role of Prefactual Thinking in the Cognitive Mediation Model in the Context of Emerging Technologies

Timothy K F Fung; Ho Man Leung; Xiyuan Zhou; Shenting Zheng

What Might Happen with Generative Al?: Examining the Role of Prefactual Thinking in the Cognitive Mediation Model in the Context of Emerging Technologies

Timothy K F Fung, Ho Man Leung, Xiyuan Zhou, Shenting Zheng

Research output: Contribution to conference › Conference paper › peer-review

Original language	English
Publication status	Published - 8 Aug 2025
Event	Association for Education in Journalism and Mass Communication (AEJMC) 2025 108th Annual Conference - Marriott Marquis, San Francisco, United States Duration: 7 Aug 2025 → 10 Aug 2025 https://community.aejmc.org/conference/home (Conference website) https://higherlogicdownload.s3.amazonaws.com/AEJMC/75e1f437-036f-473d-bf5c-8129413b5d75/UploadedImages/25ProgramCopyWedtoSun_update062325.pdf (Conference program)

Conference

Conference	Association for Education in Journalism and Mass Communication (AEJMC) 2025 108th Annual Conference
Country/Territory	United States
City	San Francisco
Period	7/08/25 → 10/08/25
Internet address	https://community.aejmc.org/conference/home (Conference website) https://higherlogicdownload.s3.amazonaws.com/AEJMC/75e1f437-036f-473d-bf5c-8129413b5d75/UploadedImages/25ProgramCopyWedtoSun_update062325.pdf (Conference program)

Cite this

Fung, T. K. F., Leung, H. M., Zhou, X., & Zheng, S. (2025). What Might Happen with Generative Al?: Examining the Role of Prefactual Thinking in the Cognitive Mediation Model in the Context of Emerging Technologies. Paper presented at Association for Education in Journalism and Mass Communication (AEJMC) 2025 108th Annual Conference, San Francisco, California, United States.

Fung, Timothy K F ; Leung, Ho Man ; Zhou, Xiyuan et al. / What Might Happen with Generative Al?: Examining the Role of Prefactual Thinking in the Cognitive Mediation Model in the Context of Emerging Technologies. Paper presented at Association for Education in Journalism and Mass Communication (AEJMC) 2025 108th Annual Conference, San Francisco, California, United States.

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title = "What Might Happen with Generative Al?: Examining the Role of Prefactual Thinking in the Cognitive Mediation Model in the Context of Emerging Technologies",

author = "Fung, {Timothy K F} and Leung, {Ho Man} and Xiyuan Zhou and Shenting Zheng",

year = "2025",

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note = "Association for Education in Journalism and Mass Communication (AEJMC) 2025 108th Annual Conference ; Conference date: 07-08-2025 Through 10-08-2025",

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Fung, TKF, Leung, HM, Zhou, X & Zheng, S 2025, 'What Might Happen with Generative Al?: Examining the Role of Prefactual Thinking in the Cognitive Mediation Model in the Context of Emerging Technologies', Paper presented at Association for Education in Journalism and Mass Communication (AEJMC) 2025 108th Annual Conference, San Francisco, United States, 7/08/25 - 10/08/25.

What Might Happen with Generative Al?: Examining the Role of Prefactual Thinking in the Cognitive Mediation Model in the Context of Emerging Technologies. / Fung, Timothy K F; Leung, Ho Man; Zhou, Xiyuan et al.
2025. Paper presented at Association for Education in Journalism and Mass Communication (AEJMC) 2025 108th Annual Conference, San Francisco, California, United States.

Research output: Contribution to conference › Conference paper › peer-review

TY - CONF

T1 - What Might Happen with Generative Al?: Examining the Role of Prefactual Thinking in the Cognitive Mediation Model in the Context of Emerging Technologies

AU - Fung, Timothy K F

AU - Leung, Ho Man

AU - Zhou, Xiyuan

AU - Zheng, Shenting

PY - 2025/8/8

Y1 - 2025/8/8

M3 - Conference paper

T2 - Association for Education in Journalism and Mass Communication (AEJMC) 2025 108th Annual Conference

Y2 - 7 August 2025 through 10 August 2025

ER -