User satisfaction with an Internet-based learning medium

Christy M K CHEUNG*, Matthew Lee

*Corresponding author for this work

Research output: Chapter in book/report/conference proceedingConference contributionpeer-review

Abstract

The study is one of the very few attempts to investigate antecedents and consequences of satisfaction with an Internet-based learning medium. By extending McKinney et al.'s (2002) web-customer satisfaction model, the research model postulates a positive link between overall satisfaction and intention to continue to use an ILM. Data collected from 504 undergraduate students are examined through the Structural Equation Modeling approach with Partial Least Squares (PLS). Empirical findings demonstrated that our research model provided a relatively high explanatory power. Moreover, all hypothesized associated were found statistically significance. The implications of this study are noteworthy for both researchers and practitioners.

Original languageEnglish
Title of host publication2010 International Conference on Information Society, i-Society 2010
PublisherIEEE Computer Society
Pages474-478
Number of pages5
ISBN (Print)9780956426338
DOIs
Publication statusPublished - Jun 2010
Event2010 International Conference on Information Society, i-Society 2010 - London, United Kingdom, London, United Kingdom
Duration: 28 Jun 201030 Jun 2010

Publication series

Name2010 International Conference on Information Society, i-Society 2010

Conference

Conference2010 International Conference on Information Society, i-Society 2010
Country/TerritoryUnited Kingdom
CityLondon
Period28/06/1030/06/10

Scopus Subject Areas

  • Information Systems

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