Understanding and Optimizing the Aesthetics of Product Ratings

He Michael Jia; Lin Ge; Echo Wen Wan; Wanyi Zheng

Understanding and Optimizing the Aesthetics of Product Ratings

He Michael Jia
, Lin Ge
, Echo Wen Wan
, Wanyi Zheng

Department of Management, Marketing and Information Systems

Research output: Contribution to conference › Conference paper › peer-review

Original language	English
Publication status	Published - 27 Jun 2025
Event	The ACR Latin America Conference 2025: The Human Touch: Nurturing Consumer and Societal Well-Being - Claudio Haddad Building, São Paulo, Brazil Duration: 25 Jun 2025 → 27 Jun 2025 https://acr.insper.edu.br/ (Link to conference website) https://acr.insper.edu.br/media/pdf/ACR%20Latin%20America%202025%20-%20Full%20ACR%20Program%2006_25_2025.pdf (Link to conference programme)

Conference

Conference	The ACR Latin America Conference 2025
Country/Territory	Brazil
City	São Paulo
Period	25/06/25 → 27/06/25
Internet address	https://acr.insper.edu.br/ (Link to conference website) https://acr.insper.edu.br/media/pdf/ACR%20Latin%20America%202025%20-%20Full%20ACR%20Program%2006_25_2025.pdf (Link to conference programme)

Cite this

@conference{e94ee66a35c344c4b17fe04a11351c5b,

title = "Understanding and Optimizing the Aesthetics of Product Ratings",

author = "Jia, \{He Michael\} and Lin Ge and Wan, \{Echo Wen\} and Wanyi Zheng",

year = "2025",

month = jun,

day = "27",

language = "English",

note = "The ACR Latin America Conference 2025 : The Human Touch: Nurturing Consumer and Societal Well-Being ; Conference date: 25-06-2025 Through 27-06-2025",

url = "https://acr.insper.edu.br/, https://acr.insper.edu.br/media/pdf/ACR\%20Latin\%20America\%202025\%20-\%20Full\%20ACR\%20Program\%2006\_25\_2025.pdf",

}