Trust building and sustainable internet banking

Victor Ziqi Liao*

*Corresponding author for this work

    Research output: Chapter in book/report/conference proceedingConference proceedingpeer-review


    This paper empirically explores customers' trust in Internet banking based on a research model with several constructs such as structural assurance, perceived bank reputation, perceived website quality, and disposition to trust. The results suggest that these constructs significantly influence trusting beliefs and customers' willingness to use Internet banking, which in turn have a positively impact on the establishment of customers' trust in Internet banking. Trust building should strengthen customers' confidence in Internet banking and facilitate the development of sustainable Internet banking services.

    Original languageEnglish
    Title of host publicationAMCIS 2005 Proceedings
    PublisherAssociation for Information Systems
    Number of pages7
    ISBN (Print)9781604235531
    Publication statusPublished - Aug 2005
    Event11th Americas Conference on Information Systems, AMCIS 2005 - Omaha, NE, United States
    Duration: 11 Aug 200515 Aug 2005 (Conference proceedings)

    Publication series

    Name11th Americas Conference on Information Systems, AMCIS 2005: A Conference on a Human Scale


    Conference11th Americas Conference on Information Systems, AMCIS 2005
    Country/TerritoryUnited States
    CityOmaha, NE
    Internet address

    Scopus Subject Areas

    • Computer Science Applications
    • Computer Networks and Communications
    • Information Systems
    • Library and Information Sciences

    User-Defined Keywords

    • Customers
    • e-service
    • Internet banking
    • Trust


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