Abstract
A consumer makes travel distance judgment to determine the place to visit. Stores that gain favorable travel distance judgment could gain access to a large volume of customer base. Travel distance judgment is often made with the aid of technologies, such as the mobile location-based service (LBS). In the present research-in-progress, we build on the human's environmental distance information cognitive processing model to propose how the travel distance information and visual geospatial information jointly influence a consumer's travel distance judgment. We posit that the combination of direct-distance travel information and destination visual reachable geospatial information (2D-map) could result in favorable travel distance judgment; likewise, the combination of estimated travel time information and destination visual opaque geospatial information (3D-map) could result in good travel distance judgment. Empirical validations on the propositions are also proposed. The article ends with a discussion on potential implications for research and practice.
| Original language | English |
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| Title of host publication | PACIS 2013 Proceedings |
| Publisher | Association for Information Systems |
| Number of pages | 11 |
| Publication status | Published - 18 Jun 2013 |
| Event | 17th Pacific Asia Conference on Information Systems, PACIS 2013 - Jeju Island, Korea, Republic of Duration: 18 Jun 2013 → 22 Jun 2013 https://www.pacis2013.org/main/ https://aisel.aisnet.org/pacis2013/index.3.html |
Publication series
| Name | Pacific Asia Conference on Information Systems |
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Conference
| Conference | 17th Pacific Asia Conference on Information Systems, PACIS 2013 |
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| Country/Territory | Korea, Republic of |
| City | Jeju Island |
| Period | 18/06/13 → 22/06/13 |
| Internet address |
Scopus Subject Areas
- Information Systems
User-Defined Keywords
- Distance judgment
- Geospatial information
- Consumer choice