Abstract
This project examines how Australian high technology companies approach the synergy between corporate R&D and strategic management. Research hypotheses are tested empirically using the data collected from a number of Australian firms in three selected industrial sectors: information technology, pharmaceuticals and biotechnology. The results suggest that the responding firms have been aware of the importance of integrating R&D decision making with corporate strategic management as well as the consistency between R&D and competitive strategies. In particular, the development of higher value-added products with a focus on a particular market segment has been stressed in directing corporate R&D programs and projects.
| Original language | English |
|---|---|
| Pages (from-to) | 93-107 |
| Number of pages | 15 |
| Journal | Journal of High Technology Management Research |
| Volume | 11 |
| Issue number | 1 |
| DOIs | |
| Publication status | Published - 2000 |
Scopus Subject Areas
- Computer Science Applications
- Strategy and Management
- Information Systems and Management
- Marketing
- Management of Technology and Innovation