TY - JOUR
T1 - The state of online impulse-buying research
T2 - A literature analysis
AU - Chan, Tommy K.H.
AU - Cheung, Christy M.K.
AU - Lee, Zach W.Y.
N1 - Publisher Copyright:
© 2016 Elsevier B.V.
PY - 2017/3/1
Y1 - 2017/3/1
N2 - Online impulse buying has drawn increasing scholarly attention across disciplines. However, little effort has been made to evaluate the status of research and consolidate the findings in the literature. To address this research gap, we conducted a systematic review of studies of online impulse buying, and used the Stimulus–Organism–Response (SOR) framework to identify and classify the factors that affect online impulse buying. We then built a conceptual framework to explain the interrelationships between the three key elements of online impulse buying. Finally, we discussed the future research directions and implications for research.
AB - Online impulse buying has drawn increasing scholarly attention across disciplines. However, little effort has been made to evaluate the status of research and consolidate the findings in the literature. To address this research gap, we conducted a systematic review of studies of online impulse buying, and used the Stimulus–Organism–Response (SOR) framework to identify and classify the factors that affect online impulse buying. We then built a conceptual framework to explain the interrelationships between the three key elements of online impulse buying. Finally, we discussed the future research directions and implications for research.
KW - Electronic commerce
KW - Literature analysis
KW - Online impulse buying
KW - Stimulus–Organism–Response (SOR) framework
UR - http://www.scopus.com/inward/record.url?scp=84997124489&partnerID=8YFLogxK
U2 - 10.1016/j.im.2016.06.001
DO - 10.1016/j.im.2016.06.001
M3 - Journal article
AN - SCOPUS:84997124489
SN - 0378-7206
VL - 54
SP - 204
EP - 217
JO - Information and Management
JF - Information and Management
IS - 2
ER -