The state of online impulse-buying research: A literature analysis

Tommy K.H. Chan*, Christy M.K. Cheung, Zach W.Y. Lee

*Corresponding author for this work

    Research output: Contribution to journalJournal articlepeer-review

    443 Citations (Scopus)

    Abstract

    Online impulse buying has drawn increasing scholarly attention across disciplines. However, little effort has been made to evaluate the status of research and consolidate the findings in the literature. To address this research gap, we conducted a systematic review of studies of online impulse buying, and used the Stimulus–Organism–Response (SOR) framework to identify and classify the factors that affect online impulse buying. We then built a conceptual framework to explain the interrelationships between the three key elements of online impulse buying. Finally, we discussed the future research directions and implications for research.

    Original languageEnglish
    Pages (from-to)204-217
    Number of pages14
    JournalInformation and Management
    Volume54
    Issue number2
    DOIs
    Publication statusPublished - 1 Mar 2017

    Scopus Subject Areas

    • Management Information Systems
    • Information Systems
    • Information Systems and Management

    User-Defined Keywords

    • Electronic commerce
    • Literature analysis
    • Online impulse buying
    • Stimulus–Organism–Response (SOR) framework

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