The side of trust in online retailing environment-----role of coupon proneness

Xiabing Zheng, K. O. Matthew Lee, Christy M K Cheung

Research output: Chapter in book/report/conference proceedingConference contribution

Original languageEnglish
Title of host publicationProceedings of the Twelfth Wuhan International Conference on E-Business
Publication statusPublished - May 2013
EventThe Twelfth Wuhan International Conference on E-Business - Wuhan, China
Duration: 25 May 201326 May 2013

Conference

ConferenceThe Twelfth Wuhan International Conference on E-Business
Period25/05/1326/05/13

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