The determinant mechanism of consumer action brand loyalty to continuously use present smartphone

Research output: Contribution to conference › Conference paper

Original language	English
Publication status	Published - Jul 2014
Event	2014 International Conference on Business and Information (BAI2014) - Osaka, Japan Duration: 3 Jul 2014 → 5 Jul 2014

Conference	2014 International Conference on Business and Information (BAI2014)
Period	3/07/14 → 5/07/14

Cite this

@conference{c773add3e7034e83b8b929d24b5eeba5,

title = "The determinant mechanism of consumer action brand loyalty to continuously use present smartphone",

author = "Xinping Shi and Hui, \{Yan Keung\} and Chan, \{Kit Kwong Allan\}",

year = "2014",

month = jul,

language = "English",

note = "2014 International Conference on Business and Information (BAI2014) ; Conference date: 03-07-2014 Through 05-07-2014",

}