The determinant mechanism of consumer action brand loyalty to continuously use present smartphone

Xinping Shi, Yan Keung Hui, Kit Kwong Allan Chan

    Research output: Contribution to conferencePaper

    Original languageEnglish
    Publication statusPublished - Jul 2014
    Event2014 International Conference on Business and Information (BAI2014) - Osaka, Japan
    Duration: 3 Jul 20145 Jul 2014

    Conference

    Conference2014 International Conference on Business and Information (BAI2014)
    Period3/07/145/07/14

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