Taking more money and donating more money: The influence of self-threat on goal pursuit

Alison Jing Xu, Yuet Yee Cheng, Tiffany Barnett White

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusSubmitted - Oct 2012
Event2012 43rd Association for Consumer Research North American Conference - Vancouver, Canada
Duration: 4 Oct 20127 Oct 2012

Conference

Conference2012 43rd Association for Consumer Research North American Conference
Period4/10/127/10/12

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