Supporting Small Retailers: Consumers' Pro-Social Motives and the Moderating Role of Political Affiliation Congruity

Research output: Contribution to conference › Conference paper › peer-review

Original language	English
Publication status	Published - Jul 2017
Event	International Conference on Business and Information, Hiroshima, Japan - Hiroshima, Japan Duration: 4 Jul 2017 → 6 Jul 2017

Conference	International Conference on Business and Information, Hiroshima, Japan
Country/Territory	Japan
City	Hiroshima
Period	4/07/17 → 6/07/17

Cite this

@conference{855c223c7c564cb99d99d58010f3d866,

title = "Supporting Small Retailers: Consumers' Pro-Social Motives and the Moderating Role of Political Affiliation Congruity",

author = "Tsang, {Alex S L} and Tang, {Yangyi Eric}",

year = "2017",

month = jul,

language = "English",

note = " International Conference on Business and Information, Hiroshima, Japan ; Conference date: 04-07-2017 Through 06-07-2017",

}