Skip to main navigation
Skip to search
Skip to main content
Hong Kong Baptist University Home
Help & FAQ
Home
Scholars
Departments / Units
Research Output
Projects / Grants
Prizes / Awards
Activities
Press/Media
Student theses
Datasets
Search by expertise, name or affiliation
Reference effects and customer engagement in a museum visit
Noel Yee Man Siu
*
,
Tracy Junfeng Zhang
,
Ho Yan Kwan
*
Corresponding author for this work
Department of Management, Marketing and Information Systems
Research output
:
Contribution to journal
›
Journal article
›
peer-review
22
Citations (Scopus)
Overview
Fingerprint
Fingerprint
Dive into the research topics of 'Reference effects and customer engagement in a museum visit'. Together they form a unique fingerprint.
Sort by:
Weight
Alphabetically
Keyphrases
Self-identity
100%
Customer Engagement
100%
Disconfirmation
100%
Museum Visit
100%
Reference Effect
100%
Experiential Knowledge
42%
Customer Experience
42%
Museum
28%
Entertainment Experience
28%
Cognitive Engagement
28%
Affective Engagement
28%
Confirmatory Factor Analysis
14%
Hong Kong
14%
Cognitive-affective Processes
14%
Design Methodology
14%
Moderating Role
14%
Entertainment
14%
Partial Least Squares Structural Equation Modeling (PLS-SEM)
14%
Elaboration Likelihood Model
14%
Customer Satisfaction
14%
Cognitive Behavior
14%
Cultural Experience
14%
Behavioral Engagement
14%
Perceived Knowledge
14%
Promotional Message
14%
Cultural Consumption
14%
Mediation Test
14%
Museum Context
14%
Expectancy-disconfirmation Theory
14%
Dual Reference
14%
Perceived Entertainment
14%
Museum Services
14%
Psychology
Self and Identity
100%
Customer Experience
42%
Factor Analysis
14%
Self-Identity
14%