Optimizing multichannel strategies: A Balanced Approach

Research output: Contribution to conference › Conference abstract › peer-review

Original language	English
Publication status	Published - 10 Oct 2026
Event	15th International Conference on Restructuring of the Global Economy - Said Business School, University of Oxford, Oxford, United Kingdom Duration: 10 Aug 2026 → 11 Aug 2026 https://cberuk.com/conference_details&id=7074

Conference	15th International Conference on Restructuring of the Global Economy
Abbreviated title	ROGE-2026
Country/Territory	United Kingdom
City	Oxford
Period	10/08/26 → 11/08/26
Internet address	https://cberuk.com/conference_details&id=7074

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This output contributes to the following UN Sustainable Development Goals (SDGs)

@conference{5cbe359525d0491681bd197be2b9a956,

title = "Optimizing multichannel strategies: A Balanced Approach",

author = "Wang, \{Danny T\} and Meng Wang and Gu, \{Flora F.\}",

year = "2026",

month = oct,

day = "10",

language = "English",

note = "15th International Conference on Restructuring of the Global Economy, ROGE-2026 ; Conference date: 10-08-2026 Through 11-08-2026",

url = "https://cberuk.com/conference\_details\&id=7074",

}

TY - CONF

T1 - Optimizing multichannel strategies

T2 - 15th International Conference on Restructuring of the Global Economy

AU - Wang, Danny T

AU - Wang, Meng

AU - Gu, Flora F.

PY - 2026/10/10

Y1 - 2026/10/10

UR - https://cberuk.com/cdn/conference/2026-08-03-19-39-29-PM.pdf

UR - http://cberuk.com/conference_details&id=7074

M3 - Conference abstract

Y2 - 10 August 2026 through 11 August 2026

ER -