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Neuroeconomics: Opening the "black box" behind the economic behavior
RongJun Yu
, XiaoLin Zhou
*
*
Corresponding author for this work
Academy of Wellness and Human Development
Department of Management, Marketing and Information Systems
Research output
:
Contribution to journal
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Journal article
›
peer-review
10
Citations (Scopus)
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Keyphrases
Brain Regions
16%
Cognitive Mechanisms
16%
Decision Behavior
33%
Ecological Validity
16%
Economic Behavior
100%
Economic Concepts
16%
Economic Decision-making
33%
Economic Model
16%
Economic Reality
16%
Economic Research
16%
Economic Theory
33%
Game Theory
16%
Interdisciplinary Research
16%
Life Decisions
16%
Mental Processes
16%
Neural Activity
16%
Neural Processes
16%
Neural Systems
16%
Neuroeconomics
100%
Neuroscience
50%
Neuroscientific Methods
16%
Open the Black Box
100%
Prospect Theory
16%
Regret Theory
16%
Traditional Economics
16%
Psychology
Black Box
100%
Decision Making
66%
Game Theory
16%
Neurobiology
16%
Neuroeconomics
100%
Prospect Theory
16%
Economics, Econometrics and Finance
Decision under Uncertainty
16%
Economic Phenomenon
16%
Economic Theory
16%
Neuroeconomics
100%
Prospect Theory
16%