Mining of Web-Page Visiting Patterns with Continuous-Time Markov Models

Qiming Huang, Qiang Yang, Joshua Zhexue Huang, Michael K. Ng

Research output: Chapter in book/report/conference proceedingConference proceedingpeer-review

7 Citations (Scopus)

Abstract

This paper presents a new prediction model for predicting when an online customer leaves a current page and which next Web page the customer will visit. The model can forecast the total number of visits of a given Web page by all incoming users at the same time. The prediction technique can be used as a component for many Web based applications. The prediction model regards a Web browsing session as a continuous-time Markov process where the transition probability matrix can be computed from Web log data using the Kolmogorov’s backward equations. The model is tested against real Web-log data where the scalability and accuracy of our method are analyzed.

Original languageEnglish
Title of host publicationAdvances in Knowledge Discovery and Data Mining
Subtitle of host publication8th Pacific-Asia Conference, PAKDD 2004, Sydney, Australia, May 26-28, 2004, Proceedings
EditorsHonghua Dai, Ramakrishnan Srikant, Chengqi Zhang
PublisherSpringer Berlin Heidelberg
Pages549-558
Number of pages10
Edition1st
ISBN (Electronic)9783540247753
ISBN (Print)354022064X, 9783540220640
DOIs
Publication statusPublished - 22 Apr 2004
Event8th Pacific-Asia Conference on Knowledge Discovery and Data Mining, PAKDD 2004 - Sydney, Australia
Duration: 26 May 200428 May 2004
https://link.springer.com/book/10.1007/b97861 (Conference proceedings)

Publication series

NameLecture Notes in Computer Science
Volume3056
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349
NameLecture Notes in Artificial Intelligence
ISSN (Print)2945-9133
ISSN (Electronic)2945-9141
NamePAKDD: Pacific-Asia Conference on Knowledge Discovery and Data Mining

Conference

Conference8th Pacific-Asia Conference on Knowledge Discovery and Data Mining, PAKDD 2004
Abbreviated titlePAKDD 2004
Country/TerritoryAustralia
CitySydney
Period26/05/0428/05/04
Internet address

Scopus Subject Areas

  • Theoretical Computer Science
  • General Computer Science

User-Defined Keywords

  • Continuous time markov chain
  • Kolmogorov’s backward equations
  • Sessions
  • Transition probability
  • Web mining

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