Original language | English |
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Title of host publication | Marketing: catching the technology wave : Academy of Marketing Conference 2-5 July 2012 |
Pages | 1-14 |
Number of pages | 14 |
Publication status | Published - Jul 2012 |
Event | Academy of Marketing Conference 2012: Marketing - catching the technology wave - Southampton Management School, Southampton, United Kingdom Duration: 2 Jul 2012 → 5 Jul 2012 https://www.academyofmarketing.org/conference/conference-history/conference-2012/ |
Conference
Conference | Academy of Marketing Conference 2012 |
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Country/Territory | United Kingdom |
City | Southampton |
Period | 2/07/12 → 5/07/12 |
Internet address |