TY - JOUR
T1 - Machiavellianism and bankers in hong kong
T2 - Some results of a pilot study
AU - Siu, Wai Sum
N1 - Copyright:
Copyright 2016 Elsevier B.V., All rights reserved.
PY - 1994/1/28
Y1 - 1994/1/28
N2 - Marketing has ken widely and aggressively adopted by banks recently for growth and expansion purposes. Nevertheless, critics often attack marketing as being manipulative and unethical, or“Machia- vellian” in nature. It is generally believed that a marketing orientation is counter lo banking. This article reporls the &dings of research investigating the Machiavellian orientation of banking executives in Hong Kong and the relationship between Machiavellianism and job satisfaction and iob success in the banking sector. Significant differences were observed kcbeen banking executiv& and non%anking executives wilh regards to Machiavellian orientation and job satisfaction.
AB - Marketing has ken widely and aggressively adopted by banks recently for growth and expansion purposes. Nevertheless, critics often attack marketing as being manipulative and unethical, or“Machia- vellian” in nature. It is generally believed that a marketing orientation is counter lo banking. This article reporls the &dings of research investigating the Machiavellian orientation of banking executives in Hong Kong and the relationship between Machiavellianism and job satisfaction and iob success in the banking sector. Significant differences were observed kcbeen banking executiv& and non%anking executives wilh regards to Machiavellian orientation and job satisfaction.
UR - http://www.scopus.com/inward/record.url?scp=0346567822&partnerID=8YFLogxK
U2 - 10.1300/J090v10n01_16
DO - 10.1300/J090v10n01_16
M3 - Journal article
AN - SCOPUS:0346567822
SN - 0748-4623
VL - 10
SP - 201
EP - 208
JO - Journal of Professional Services Marketing
JF - Journal of Professional Services Marketing
IS - 1
ER -