Leveraging the Social Aspect of Anthropomorphism: Transferring Employee Creativity to Artificial Agents

Lexie Lan  Huang; Rocky Peng Chen; Kimmy Wa Chan

Leveraging the Social Aspect of Anthropomorphism: Transferring Employee Creativity to Artificial Agents

Lexie Lan Huang^*, Rocky Peng Chen, Kimmy Wa Chan

^*Corresponding author for this work

Department of Management, Marketing and Information Systems

Research output: Contribution to conference › Conference paper › peer-review

Original language	English
Publication status	Published - 27 Oct 2023
Event	Association for Consumer Research Conference 2023 - Seattle, Washington, United States Duration: 26 Oct 2023 → 29 Oct 2023 https://acr.memberclicks.net/assets/docs/ACR%202023%20Preliminary%20Program.pdf https://acr.memberclicks.net/current-acr-conference https://www.acrwebsite.org/volumes/search/ (ACR Proceedings Database)

Conference

Conference	Association for Consumer Research Conference 2023
Country/Territory	United States
City	Washington
Period	26/10/23 → 29/10/23
Internet address	https://acr.memberclicks.net/assets/docs/ACR%202023%20Preliminary%20Program.pdf https://acr.memberclicks.net/current-acr-conference https://www.acrwebsite.org/volumes/search/ (ACR Proceedings Database)

Cite this

@conference{476d07bd679d469090fb60ea8f75f8ad,

title = "Leveraging the Social Aspect of Anthropomorphism: Transferring Employee Creativity to Artificial Agents",

author = "Huang, {Lexie Lan} and Chen, {Rocky Peng} and Chan, {Kimmy Wa}",

year = "2023",

month = oct,

day = "27",

language = "English",

note = "Association for Consumer Research Conference 2023 ; Conference date: 26-10-2023 Through 29-10-2023",

url = "https://acr.memberclicks.net/assets/docs/ACR%202023%20Preliminary%20Program.pdf, https://acr.memberclicks.net/current-acr-conference, https://www.acrwebsite.org/volumes/search/",

}

Leveraging the Social Aspect of Anthropomorphism: Transferring Employee Creativity to Artificial Agents

Conference

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Cite this