@inbook{2b52f665b6114f8184d16d16524735b3,
title = "Implicit attitudes",
abstract = "Implicit attitudes are automatic, unconscious evaluations or responses to objects, individuals, or concepts that stem from past experiences and associations. They play a significant role in social behavior, often operating implicitly or unconsciously, and can influence various aspects of human cognition and behavior. This article explores the nature of implicit attitudes, their formation, their impact on social psychology, and the methods used to measure them. Additionally, it discusses the controversies surrounding their effects on behavior and their relevance in political communication.",
keywords = "Decision-making processes, Implicit attitude, Measurement methods, Political communication, Social behavior, Social psychology",
author = "Luqiu, \{Rose Luwei\}",
note = "Publisher Copyright: {\textcopyright} The Editors and Contributors Severally 2025.",
year = "2025",
month = dec,
day = "28",
doi = "10.4337/9781035301447.vol2.00046",
language = "English",
isbn = "9781035301430",
volume = "2",
series = "Political Science and Public Policy 2025",
publisher = "Edward Elgar Publishing Ltd.",
pages = "181--184",
editor = "Alessandro Nai and Max Gr{\"o}mping and Dominique Wirz",
booktitle = "Elgar Encyclopedia of Political Communication",
address = "United Kingdom",
}