If Political Communication is Western in all but name, why not just rename it? The case for provincialising the field

Research output: Contribution to conferencePaper

Abstract

The field of political communication remains narrowly focused on so-called WEIRD societies — Western, educated, industrialised, rich, and democratic — depite sincere and strenous efforts to diversify it. Rather than continuing to struggle to globalise polcomm and settle for incremental gains, I suggest that it may be time to respect the fact that there are many scholars doing good work within in this field as currently constituted. They are, not unreasonably, happy with polcomm the way it is. But respect should be mutual. And respect for scholars of the non-West requires that polcomm give up the pretence that it covers political communication in some generic or universal sense. De facto, it represents Western political communication. It should rebrand itself accordingly. Paradodically, the field as a whole will become more global when its most dominant regional grouping becomes more aware of its provincialism.
Original languageEnglish
Number of pages7
DOIs
Publication statusPublished - 27 May 2022
EventICA 2022 - 72nd Annual International Communication Association Conference: One World, One Network? - Paris, France
Duration: 26 May 202230 May 2022
https://www.icahdq.org/page/ICA2022

Conference

ConferenceICA 2022 - 72nd Annual International Communication Association Conference
Country/TerritoryFrance
CityParis
Period26/05/2230/05/22
Internet address

User-Defined Keywords

  • political communication
  • de-westernisation
  • decolonisation
  • Global South

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