How Semantic Framing Influences Consumers’ Responses to Crowdfunding Campaign (Extended Abstract)

Lei Su; Jaideep Sengupta

How Semantic Framing Influences Consumers’ Responses to Crowdfunding Campaign (Extended Abstract)

Lei Su, Jaideep Sengupta

Research output: Chapter in book/report/conference proceeding › Conference proceeding › peer-review

Original language	English
Title of host publication	The 50th Annual Conference of the Association for Consumer Research, ACR 2019, Proceedings
Editors	Rajesh Bagchi, Lauren Block, Leonard Lee
Publisher	Association for Consumer Research
Pages	862
Number of pages	1
ISBN (Print)	9780915552801
Publication status	Published - 17 Oct 2019
Event	50th Annual Conference of the Association for Consumer Research, ACR 2019 - Atlanta, United States Duration: 17 Oct 2019 → 20 Oct 2019 https://acr.memberclicks.net/assets/docs/vol47.pdf

Publication series

Name	Advances in Consumer Research
Publisher	Association for Consumer Research
Volume	47
ISSN (Print)	0098-9258

Conference

Conference	50th Annual Conference of the Association for Consumer Research, ACR 2019
Country/Territory	United States
City	Atlanta
Period	17/10/19 → 20/10/19
Internet address	https://acr.memberclicks.net/assets/docs/vol47.pdf

Cite this

@inproceedings{50d76ddc1a754e23ba2e8620b1afa2a0,

title = "How Semantic Framing Influences Consumers{\textquoteright} Responses to Crowdfunding Campaign (Extended Abstract)",

author = "Lei Su and Jaideep Sengupta",

year = "2019",

month = oct,

day = "17",

language = "English",

isbn = "9780915552801",

series = "Advances in Consumer Research",

publisher = "Association for Consumer Research",

pages = "862",

editor = "Rajesh Bagchi and Lauren Block and Leonard Lee",

booktitle = "The 50th Annual Conference of the Association for Consumer Research, ACR 2019, Proceedings",

note = "50th Annual Conference of the Association for Consumer Research, ACR 2019 ; Conference date: 17-10-2019 Through 20-10-2019",

url = "https://acr.memberclicks.net/assets/docs/vol47.pdf",

}

Su, L & Sengupta, J 2019, How Semantic Framing Influences Consumers’ Responses to Crowdfunding Campaign (Extended Abstract). in R Bagchi, L Block & L Lee (eds), The 50th Annual Conference of the Association for Consumer Research, ACR 2019, Proceedings. Advances in Consumer Research, vol. 47, Association for Consumer Research, pp. 862, 50th Annual Conference of the Association for Consumer Research, ACR 2019, Atlanta, Georgia, United States, 17/10/19.

How Semantic Framing Influences Consumers’ Responses to Crowdfunding Campaign (Extended Abstract). / Su, Lei; Sengupta, Jaideep.
The 50th Annual Conference of the Association for Consumer Research, ACR 2019, Proceedings. ed. / Rajesh Bagchi; Lauren Block; Leonard Lee. Association for Consumer Research, 2019. p. 862 (Advances in Consumer Research; Vol. 47).

Research output: Chapter in book/report/conference proceeding › Conference proceeding › peer-review

TY - GEN

T1 - How Semantic Framing Influences Consumers’ Responses to Crowdfunding Campaign (Extended Abstract)

AU - Su, Lei

AU - Sengupta, Jaideep

PY - 2019/10/17

Y1 - 2019/10/17

UR - https://acr.memberclicks.net/assets/docs/vol47.pdf

M3 - Conference proceeding

SN - 9780915552801

T3 - Advances in Consumer Research

SP - 862

BT - The 50th Annual Conference of the Association for Consumer Research, ACR 2019, Proceedings

A2 - Bagchi, Rajesh

A2 - Block, Lauren

A2 - Lee, Leonard

PB - Association for Consumer Research

T2 - 50th Annual Conference of the Association for Consumer Research, ACR 2019

Y2 - 17 October 2019 through 20 October 2019

ER -

How Semantic Framing Influences Consumers’ Responses to Crowdfunding Campaign (Extended Abstract)

Publication series

Conference

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Cite this