How people select their payment methods in online auctions? An exploration of eBay transactions

Haizheng Li*, Han Zhang

*Corresponding author for this work

Research output: Chapter in book/report/conference proceedingConference proceedingpeer-review

2 Citations (Scopus)

Abstract

Online payments are a critical issue in electronic markets. This research investigates online payment choices using probit model based on the survey data we collected from eBay users. We discuss payment choices between the trader partners based on risk, convenience and cost dimensions. Then, we analyze how product attributes, traders' characteristics and payment attributes affect the payment choice. Our findings suggest that product attributes, especially uncertainties associated with the product quality, appear to have stronger effect in affecting payment choices than traders' characteristics. We also find that a seller's reputation rating does not have a significant effect on actual payment choices, but affects the payment options offered by a seller.

Original languageEnglish
Title of host publicationProceedings of the 37th Annual Hawaii International Conference on System Sciences, HICSS 2004
PublisherIEEE
Pages2811-2820
Number of pages10
ISBN (Print)0769520561
DOIs
Publication statusPublished - Jan 2004
Event37th Annual Hawaii International Conference on System Sciences, HICSS 2004 - Big Island, United States
Duration: 5 Jan 20048 Jan 2004
https://ieeexplore.ieee.org/xpl/conhome/8934/proceeding (Conference proceedings)

Publication series

NameProceedings of the Hawaii International Conference on System Sciences
ISSN (Print)1060-3425

Conference

Conference37th Annual Hawaii International Conference on System Sciences, HICSS 2004
Country/TerritoryUnited States
CityBig Island
Period5/01/048/01/04
Internet address

Scopus Subject Areas

  • General Computer Science

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