How corporate social responsibility (SCR) initiatives combat counterfeit consumption: A social identity perspective

Ka Yan Ho; Felix T. Tang

How corporate social responsibility (SCR) initiatives combat counterfeit consumption: A social identity perspective

Ka Yan Ho, Felix T. Tang

Research output: Contribution to conference › Conference paper

Original language	English
Publication status	Published - Jun 2011
Event	Academy of International Business (AIB) 2011 Annual Meeting - International Business for Sustainable World Development - Nagoya, Japan Duration: 24 Jun 2011 → 28 Jun 2011

Conference

Conference	Academy of International Business (AIB) 2011 Annual Meeting - International Business for Sustainable World Development
Period	24/06/11 → 28/06/11

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Cite this

@conference{8db0b68af98049e3926c7f9d52ba0c8f,

title = "How corporate social responsibility (SCR) initiatives combat counterfeit consumption: A social identity perspective",

author = "Ho, {Ka Yan} and Tang, {Felix T.}",

year = "2011",

month = jun,

language = "English",

note = "Academy of International Business (AIB) 2011 Annual Meeting - International Business for Sustainable World Development ; Conference date: 24-06-2011 Through 28-06-2011",

}

TY - CONF

T1 - How corporate social responsibility (SCR) initiatives combat counterfeit consumption: A social identity perspective

AU - Ho, Ka Yan

AU - Tang, Felix T.

PY - 2011/6

Y1 - 2011/6

M3 - Conference paper

T2 - Academy of International Business (AIB) 2011 Annual Meeting - International Business for Sustainable World Development

Y2 - 24 June 2011 through 28 June 2011

ER -