Grassroots sports: Achieving corporate social responsibility through sponsorship

Marc Mazodier*, Carolin Plewa, Karen Palmer, Pascale G. Quester

*Corresponding author for this work

Research output: Chapter in book/report/conference proceedingChapterpeer-review

2 Citations (Scopus)
Original languageEnglish
Title of host publicationRoutledge Handbook of Sports Marketing
EditorsSimon Chadwick, Nicolas Chanavat, Michel Desbordes
PublisherRoutledge
Pages317-326
Number of pages10
Edition1st
ISBN (Electronic)9781315742021
ISBN (Print)9781138823518, 9780815394860
DOIs
Publication statusPublished - 15 Dec 2015

Publication series

NameRoutledge International Handbooks
PublisherRoutledge

Scopus Subject Areas

  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)

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