Grassroots sport: Achieving corporate social responsibility through sponsorship

Marc Mazodier, Carolin Plewa, Karen Palmer, Pascale Quester

Research output: Chapter in book/report/conference proceedingChapter

Original languageEnglish
Title of host publicationRoutledge handbook of sports marketing
PublisherRoutledge
Pages317-326
ISBN (Electronic)9781315742021
ISBN (Print)9781138823518
Publication statusPublished - 2016

Publication series

NameRoutledge international handbooks
PublisherRoutledge

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