Glocalization: Public Relations in China in the Era of Change

Research output: Chapter in book/report/conference proceeding › Chapter

Original language	English
Title of host publication	Public Relations in Asia
Subtitle of host publication	An Anthology
Editors	Krishnamurthy Sriramesh
Place of Publication	Singapore
Publisher	Thomson Learning
Chapter	2
Pages	29-62
Number of pages	34
ISBN (Electronic)	9789814253567
ISBN (Print)	9812437851, 9789812437853
Publication status	Published - 1 Jan 2004

Cite this

@inbook{f37e0e53df5649bf950722460e56500b,

title = "Glocalization: Public Relations in China in the Era of Change",

author = "Hung, {Chun-ju Flora} and Chen, {Yi-Ru Regina}",

note = "Publisher copyright: {\textcopyright} 2004 by Cengage Learning (a division of Cengage Learning Asia Pte Ltd)",

year = "2004",

month = jan,

day = "1",

language = "English",

isbn = "9812437851",

pages = "29--62",

editor = "Krishnamurthy Sriramesh",

booktitle = "Public Relations in Asia",

publisher = "Thomson Learning",

}

TY - CHAP

T1 - Glocalization

T2 - Public Relations in China in the Era of Change

AU - Hung, Chun-ju Flora

AU - Chen, Yi-Ru Regina

PY - 2004/1/1

Y1 - 2004/1/1

M3 - Chapter

SN - 9812437851

SN - 9789812437853

SP - 29

EP - 62

BT - Public Relations in Asia

A2 - Sriramesh, Krishnamurthy

PB - Thomson Learning

CY - Singapore

ER -