Glocalization: Public Relations in China in the Era of Change

Chun-ju Flora Hung, Yi-Ru Regina Chen

Research output: Chapter in book/report/conference proceedingChapter

Original languageEnglish
Title of host publicationPublic Relations in Asia
Subtitle of host publicationAn Anthology
EditorsKrishnamurthy Sriramesh
Place of PublicationSingapore
PublisherThomson Learning
Number of pages34
ISBN (Electronic)9789814253567
ISBN (Print)9812437851, 9789812437853
Publication statusPublished - 1 Jan 2004

Cite this