| Original language | English |
|---|---|
| Title of host publication | The International Encyclopedia of Communication |
| Publisher | Wiley |
| Number of pages | 8 |
| ISBN (Electronic) | 9781405186407 |
| ISBN (Print) | 9781405131995 |
| DOIs | |
| Publication status | Published - 5 Jun 2008 |
Abstract
Like many other spheres of contemporary life, the mass media have been profoundly affected by the processes of globalization (→ Globalization Theories). During the 1990s, the global media landscape was transformed as a result of the deregulation and privatization of broadcasting and telecommunication, enabling a quantum leap in the production and distribution of media products across continents and in real time.
User-Defined Keywords
- globalization
- International Communication
- Media Economics and Management
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