Gender portrayals and the gender of nations: An extended study in Asian cultures

Young Sook Moon, Kara Chan

Research output: Contribution to conference › Conference paper › peer-review

56 Downloads (Pure)

Original language	English
Number of pages	11
Publication status	Published - Jun 2004
Event	The 3rd International Conference on Research in Advertising (ICORIA 2004) - Oslo, Norway Duration: 6 Jun 2004 → 8 Jun 2004

Conference	The 3rd International Conference on Research in Advertising (ICORIA 2004)
Country/Territory	Norway
City	Oslo
Period	6/06/04 → 8/06/04

User-Defined Keywords

@conference{2911b38fa2774ec0a193b5f0942fb3ac,

title = "Gender portrayals and the gender of nations: An extended study in Asian cultures",

keywords = "Gender, Hong Kong, Korea, Television advertising, National culture",

author = "Moon, {Young Sook} and Kara Chan",

year = "2004",

month = jun,

language = "English",

note = "The 3rd International Conference on Research in Advertising (ICORIA 2004) ; Conference date: 06-06-2004 Through 08-06-2004",

}