@inbook{6259cc95759542169ab6d10c08c8ded8,
title = "Factoring culture into relationship management theory: Cultivation strategies and traditional chinese value orientations",
author = "Hung-Baesecke, {Flora C J} and Chen, {Regina Y R}",
note = "Copyright: Copyright 2015 Elsevier B.V., All rights reserved.",
year = "2015",
month = apr,
day = "24",
language = "English",
isbn = "9781138853805",
series = "Routledge communication series",
publisher = "Routledge",
pages = "217--239",
booktitle = "Public Relations As Relationship Management",
edition = "2",
}