Exploring the role of online social network dependency in habit formation

Dimple R. Thadani, Christy M K Cheung

    Research output: Chapter in book/report/conference proceedingConference proceedingpeer-review

    20 Citations (Scopus)

    Abstract

    Online social networking is perhaps the biggest phenomenon of the Internet. Recently, there has been a rising concern over technology dependency. Recognizing that little theoretical and empirical attention has been given to examine technology dependency in the IS discipline, this study aims to examine the role of technology dependency in habit formation in the context of online social networking sites SNSs). The findings of an empirical study of 406 Facebook users indicate that online social network dependency OSN dependency) is a significant antecedent of habit. The OSN dependency also plays a role in augmenting SNS users' perceptions, which indirectly influences habit. Our theoretical model of habit formation explains 47% of the variance. Implications of the findings are discussed.

    Original languageEnglish
    Title of host publicationInternational Conference on Information Systems 2011, ICIS 2011
    Publication statusPublished - 2011
    Event32nd International Conference on Information System 2011, ICIS 2011 - Shanghai, China
    Duration: 4 Dec 20117 Dec 2011

    Publication series

    NameInternational Conference on Information Systems 2011, ICIS 2011
    Volume4

    Conference

    Conference32nd International Conference on Information System 2011, ICIS 2011
    Country/TerritoryChina
    CityShanghai
    Period4/12/117/12/11

    Scopus Subject Areas

    • Information Systems

    User-Defined Keywords

    • Cognitive bias
    • Deficient self-regulation
    • Facebook addiction
    • Habit
    • Social networking sites
    • Technology addiction
    • Technology dependent

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