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Exploring the psychological mechanism behind exclusionary reactions to foreign companies: The questions of who and why

  • Shirley Yuet Yee Cheng
  • , Melody M. Chao
  • , Franki Kung
  • , Jessica Yuk Yee Kwong

    Research output: Contribution to conference › Conference paper

    Abstract

    Two studies show that international conflict events lead to exclusionary reactions toward foreign companies only among consumers with high social essentialism. This contributes to the animosity literature by showing the social-cognitive underpinning of animosity and contributes to ongoing debate in social psychology as on whether essentialist belief influences intergroup relations.
    Original languageEnglish
    Publication statusPublished - Oct 2013
    Event44th Annual Conference of the Association for Consumer Research, ACR 2013 - Palmer House Hilton, Chicago, United States
    Duration: 3 Oct 2013 → 6 Oct 2013
    https://acr.memberclicks.net/assets/docs/2013vol41.pdf

    Conference

    Conference44th Annual Conference of the Association for Consumer Research, ACR 2013
    Country/TerritoryUnited States
    CityChicago
    Period3/10/13 → 6/10/13
    Internet address

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