Exploring the psychological mechanism behind exclusionary reactions to foreign companies: The questions of who and why

Yuet Yee Cheng, Melody M. Chao, Franki Kung, Yuk Yee Jessica Kwong

Research output: Contribution to conference › Conference paper

Original language	English
Publication status	Published - Oct 2013
Event	2013 Association for Consumer Research North American Conference - Chicago, United States Duration: 3 Oct 2013 → 6 Oct 2013

Conference	2013 Association for Consumer Research North American Conference
Period	3/10/13 → 6/10/13

Cite this

@conference{40a2378526784522a5f19bb121f573b5,

title = "Exploring the psychological mechanism behind exclusionary reactions to foreign companies: The questions of who and why",

author = "Cheng, {Yuet Yee} and Chao, {Melody M.} and Franki Kung and Kwong, {Yuk Yee Jessica}",

year = "2013",

month = oct,

language = "English",

note = "2013 Association for Consumer Research North American Conference ; Conference date: 03-10-2013 Through 06-10-2013",

}

TY - CONF

T1 - Exploring the psychological mechanism behind exclusionary reactions to foreign companies: The questions of who and why

AU - Cheng, Yuet Yee

AU - Chao, Melody M.

AU - Kung, Franki

AU - Kwong, Yuk Yee Jessica

PY - 2013/10

Y1 - 2013/10

M3 - Conference paper

T2 - 2013 Association for Consumer Research North American Conference

Y2 - 3 October 2013 through 6 October 2013

ER -