Fingerprint
Dive into the research topics of 'Exploring the nexus of social media influencers and consumer brand engagement'. Together they form a unique fingerprint.- Sort by:
- Weight
- Alphabetically
Exploring the nexus of social media influencers and consumer brand engagement
Man Lai Cheung*, Wilson K.S. Leung, Morgan X. Yang, Kian Yeik Koay, Man Kit Chang
*Corresponding author for this work
Research output: Contribution to journal › Article › peer-review
3
Citations
(Scopus)