Examining corporate social responsibility (CSR) communication inside-out: CSR communication frameworks and Effectiveness in China

Yi Ru Regina Chen, Chun-ju Flora Hung-Baesecke

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusSubmitted - Aug 2014
Event7th International Forum on Public Relations and Advertising - Bangkok, Thailand
Duration: 13 Aug 201415 Aug 2014

Conference

Conference7th International Forum on Public Relations and Advertising
Period13/08/1415/08/14

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