Emotions vs. cognitions? Testing competing models of response to a media message in predicting participation

Emily Vraga, Kjerstin Thorson, Timothy K F Fung, Hans Meyer

Research output: Contribution to conferenceConference paperpeer-review

Abstract

This study tests an enduring debate about the role of emotions and cognitions as a response to a media message, as well as their subsequent effects on encouraging political participation. Specifically, we test the process of mediation between cognition and emotion in response to an uncivil partisan attack. Our study suggests that cognitive evaluations partially mediate emotional reactions, but that both play a role – funneled through negative feelings – in predicting participation.
Original languageEnglish
Publication statusPublished - Aug 2009
EventAssociation for Education in Journalism and Mass Communication (AEJMC) 2009 Annual Conference - Boston, United States
Duration: 5 Aug 20098 Aug 2009
http://www.aejmc.com/2011/03/2009-abstracts/

Conference

ConferenceAssociation for Education in Journalism and Mass Communication (AEJMC) 2009 Annual Conference
Country/TerritoryUnited States
CityBoston
Period5/08/098/08/09
Internet address

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