Abstract
This paper reports the findings of a 13-country comparison of webcasting business practices, and the results of a test of the robustness of the webcasting business model framework suggested by Ha and Ganahl (2004). The globalness of the webcast medium is also examined. The study establishes the variety of business practices by different types of webcasters, and the domination of domestic webcasters and domestically produced content in webcast services.
| Original language | English |
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| Publication status | Published - Aug 2005 |
| Event | 88th Annual Conference of Association for Education in Journalism and Mass Communication, AEJMC 2005 - San Antonio, United States Duration: 10 Aug 2005 → 13 Aug 2005 |
Conference
| Conference | 88th Annual Conference of Association for Education in Journalism and Mass Communication, AEJMC 2005 |
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| Country/Territory | United States |
| City | San Antonio |
| Period | 10/08/05 → 13/08/05 |