Electronic word-of-mouth contribution continuance in online opinion platforms: The role of multiple commitments

Xiao Ling Jin*, Li Xiang, Matthew K.O. Lee, Christy M K CHEUNG, Zhongyun Zhou, Ding Tao Zhao

*Corresponding author for this work

Research output: Chapter in book/report/conference proceedingConference contributionpeer-review

5 Citations (Scopus)

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Engineering & Materials Science