Electronic word-of-mouth contribution continuance in online opinion platforms: The role of multiple commitments

Xiao Ling Jin*, Li Xiang, Matthew K.O. Lee, Christy M K Cheung, Zhongyun Zhou, Ding Tao Zhao

*Corresponding author for this work

    Research output: Chapter in book/report/conference proceedingConference proceedingpeer-review

    7 Citations (Scopus)

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    Keyphrases

    Social Sciences

    Computer Science