Electricity Pricing for Conservation and Load Shifting

R. Orans*, Chi-Keung WOO, B. Horii, M. Chait, A. DeBenedictis

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

12 Citations (Scopus)


The electricity industry is facing the challenge of increasing costs of reliably meeting demand growth and fully complying with legislative renewable portfolio standards and greenhouse gas reduction targets. However, an electric utility's existing tariffs often don't have rates that increase with consumption volume or vary by time of use, thus not fully exploiting the potential benefits from customer conservation and load shifting.

Original languageEnglish
Pages (from-to)7-14
Number of pages8
JournalElectricity Journal
Issue number3
Publication statusPublished - Apr 2010

Scopus Subject Areas

  • Business and International Management
  • Energy (miscellaneous)
  • Management of Technology and Innovation
  • Law


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