Effects of Relationship Safeguards on Channel Members’ Response Within and Beyond a Dyad (Abstract)

Flora F. Gu; Jeff Jianfeng Wang; Danny T Wang

Effects of Relationship Safeguards on Channel Members’ Response Within and Beyond a Dyad (Abstract)

Flora F. Gu, Jeff Jianfeng Wang, Danny T Wang

Department of Management, Marketing and Information Systems

Research output: Chapter in book/report/conference proceeding › Conference proceeding › peer-review

Original language	English
Title of host publication	Proceedings of EMAC 2015: Collaboration in Research
Place of Publication	Leuven, Belgium
Publisher	The European Marketing Academy
Pages	88
Number of pages	1
ISBN (Print)	9789082383300
Publication status	Published - May 2015
Event	EMAC 2015: 44th European Marketing Academy Annual Conference - Collaboration in Research - Leuven, Belgium Duration: 26 May 2015 → 29 May 2015 http://emac2015.emac-online.org/kuleuvencongres.be/EMAC2015/index.html (Conference website) https://kuleuvencongres.be/EMAC2015/w/files/program/ (Conference proceedings) http://emac2015.emac-online.org/kuleuvencongres.be/EMAC2015.html

Conference

Conference	EMAC 2015: 44th European Marketing Academy Annual Conference - Collaboration in Research
Country/Territory	Belgium
City	Leuven
Period	26/05/15 → 29/05/15
Internet address	http://emac2015.emac-online.org/kuleuvencongres.be/EMAC2015/index.html (Conference website) https://kuleuvencongres.be/EMAC2015/w/files/program/ (Conference proceedings) http://emac2015.emac-online.org/kuleuvencongres.be/EMAC2015.html

Cite this

@inproceedings{809e4ec9846a4f4e829b21a8cc04ceb9,

title = "Effects of Relationship Safeguards on Channel Members{\textquoteright} Response Within and Beyond a Dyad (Abstract)",

author = "Gu, {Flora F.} and Wang, {Jeff Jianfeng} and Wang, {Danny T}",

note = "All rights reserved. No part of the material protected by this copyright notice may be reproduced or utilized in any form or by any means in electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system, without the written permission of the copyright owner.; EMAC 2015: 44th European Marketing Academy Annual Conference - Collaboration in Research ; Conference date: 26-05-2015 Through 29-05-2015",

year = "2015",

month = may,

language = "English",

isbn = "9789082383300",

pages = "88",

booktitle = "Proceedings of EMAC 2015: Collaboration in Research",

publisher = "The European Marketing Academy",

url = "http://emac2015.emac-online.org/kuleuvencongres.be/EMAC2015/index.html, https://kuleuvencongres.be/EMAC2015/w/files/program/, http://emac2015.emac-online.org/kuleuvencongres.be/EMAC2015.html",

}

Effects of Relationship Safeguards on Channel Members’ Response Within and Beyond a Dyad (Abstract). / Gu, Flora F.; Wang, Jeff Jianfeng; Wang, Danny T.
Proceedings of EMAC 2015: Collaboration in Research. Leuven, Belgium: The European Marketing Academy, 2015. p. 88.

Research output: Chapter in book/report/conference proceeding › Conference proceeding › peer-review

TY - GEN

T1 - Effects of Relationship Safeguards on Channel Members’ Response Within and Beyond a Dyad (Abstract)

AU - Gu, Flora F.

AU - Wang, Jeff Jianfeng

AU - Wang, Danny T

N1 - All rights reserved. No part of the material protected by this copyright notice may be reproduced or utilized in any form or by any means in electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system, without the written permission of the copyright owner.

PY - 2015/5

Y1 - 2015/5

M3 - Conference proceeding

SN - 9789082383300

SP - 88

BT - Proceedings of EMAC 2015: Collaboration in Research

PB - The European Marketing Academy

CY - Leuven, Belgium

T2 - EMAC 2015: 44th European Marketing Academy Annual Conference - Collaboration in Research

Y2 - 26 May 2015 through 29 May 2015

ER -