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Does personality congruence explain luxury brand attachment? The results of an international research study
Raffaele Donvito*, Gaetano Aiello, Laura Grazzini, Bruno Godey, Daniele Pederzoli, Klaus Peter Wiedmann, Chris Halliburton, Priscilla Chan, Junji Tsuchiya, Irina Ivanovna Skorobogatykh, Hyunjoo Oh, Rahul Singh, Mike Ewing, Yuri Lee, Li Fei, Cindy Rong Chen, Noel Y M Siu
*Corresponding author for this work
Research output: Contribution to journal › Journal article › peer-review
34
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(Scopus)