Keyphrases
Product Reviews
100%
Computer Games
100%
Cross-cultural Analysis
100%
Affect Evaluation
100%
Game Reviews
100%
Cultural Values
33%
Chinese Reviews
33%
Design Methodology
16%
Social Environment
16%
Hofstede
16%
Collectivist
16%
Marketing Communication
16%
Negative Comments
16%
Sales Performance
16%
Review Text
16%
Value Products
16%
Positive Drug
16%
Collectivist Culture
16%
International Marketer
16%
Common Belief
16%
Marketing Decision
16%
Marketing Researcher
16%
Marketing Value
16%
Cultural Bias
16%
Individualistic Culture
16%
Cross-cultural Perspective
16%
Low Consistency
16%
Marketing Practitioner
16%
Computer Science
Computer Game
100%
Cultural Analysis
100%
Expression Evaluation
100%
Content Analysis
50%
Practical Implication
50%
Negative Comment
50%
Cultural Perspective
50%
American Counterpart
50%
Collectivistic Culture
50%
Social Sciences
Chinese
100%
Cross Cultural Analysis
100%
Cultural Values
50%
Sales
25%
Content Analysis
25%
Social Environment
25%
Marketing Communication
25%
Psychology
Computer Game
100%
Cross Cultural Analysis
100%
Social Environment
50%
Collectivistic Culture
50%
Economics, Econometrics and Finance
Marketing
100%
Marketing Communications
25%
Nursing and Health Professions