Digital Disinformation about COVID-19 and the Third-Person Effect: Examining the Channel Differences and Negative Emotional Outcomes

Expanding third-person effect (TPE) research to digital disinformation, this article investigates the impact of COVID-19 digital fake news exposure on individuals' perceived susceptibility of influence on themselves, their close others, and their distant others. Findings from a survey of 511 Chinese respondents suggest that, overall, individuals would perceive themselves to be less vulnerable than close others and distant others to the impact of COVID-19 digital disinformation. The highest self-other perceptual discrepancy is found when individuals receive disinformation on mobile social networking apps. Also, individuals who practice more active fact-checking perceive themselves to be less susceptible. The perception of disinformation effects on self as well as the self-other perceptual discrepancy is both positively related to emotional responses (anxiety, fear, and worry) to the COVID-19 pandemic. This study contributes to existing research by linking exposure to disinformation in different digital channels, the TPEs, and emotional outcomes in the context of a public health crisis. It also highlights the importance of educating and enabling fact-checking behaviors on digital media, which could help to reduce negative emotional impact of the disinformation.