Demystifying the impact of customer participation on citizenship behaviors through interpersonal attraction and its contingencies

Kimmy Wa Chan, Taeshik Gong, Piyush Sharma*, Candace Chu

*Corresponding author for this work

    Research output: Contribution to journalJournal articlepeer-review

    6 Citations (Scopus)

    Fingerprint

    Dive into the research topics of 'Demystifying the impact of customer participation on citizenship behaviors through interpersonal attraction and its contingencies'. Together they form a unique fingerprint.

    Business & Economics