Cyberbullying on Social Networking Sites: The Crime Opportunity and Affordance Perspectives

Tommy K.H. Chan, Christy M K Cheung*, Randy Y.M. Wong

*Corresponding author for this work

    Research output: Contribution to journalJournal articlepeer-review

    100 Citations (Scopus)


    Cyberbullying on social networking sites (SNS bullying) is an emerging societal challenge related to the deviant use of technologies. To address the research gaps identified in the literature, we draw on crime opportunity theory and the affordance perspective to propose a meta-framework that guides our investigation into SNS bullying. The meta-framework explains how SNS affordances give rise to the evaluation of favorable SNS environmental conditions for SNS bullying, which, in turn, promote SNS bullying. The research model was empirically tested using a longitudinal online survey of 223 SNS users. The results suggest that the evaluation of SNS environmental conditions predict SNS bullying, and SNS affordances influence the evaluation of these environmental conditions. This work offers a new theoretical perspective to study SNS bullying, highlighting the critical impacts of environmental conditions in shaping such behavior. It also provides actionable insights into measures that combat SNS bullying.

    Original languageEnglish
    Pages (from-to)574-609
    Number of pages36
    JournalJournal of Management Information Systems
    Issue number2
    Publication statusPublished - 3 Apr 2019

    Scopus Subject Areas

    • Management Information Systems
    • Computer Science Applications
    • Management Science and Operations Research
    • Information Systems and Management

    User-Defined Keywords

    • affordance
    • crime opportunity
    • cyberbullying
    • IT deviant use
    • meta-framework
    • SNS bullying
    • social networking sites
    • societal impacts of technology use


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