Children’s perception of YouTube videos with product endorsements

Research output: Contribution to conferenceAbstract

Original languageEnglish
Publication statusPublished - 2020
Event2020 Academy of International Business Southeast Asia Regional Conference - The Hang Seng University of Hong Kong , Hong Kong
Duration: 12 Mar 202115 Mar 2021

Conference

Conference2020 Academy of International Business Southeast Asia Regional Conference
Country/TerritoryHong Kong
Period12/03/2115/03/21

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