Case study: Psychographics of adolescent girls in Hong Kong and Shanghai

Research output: Chapter in book/report/conference proceeding › Chapter

Original language	English
Title of host publication	Consumer behaviour : Implications for marketing strategy
Publisher	Mcgraw Hill
Pages	559-562
Number of pages	4
Edition	7th
ISBN (Print)	9781743076811
Publication status	Published - 2014

Cite this

@inbook{d5407d7f02364b27b70a90645d7c116e,

title = "Case study: Psychographics of adolescent girls in Hong Kong and Shanghai",

author = "Chan, {Kara K W}",

year = "2014",

language = "English",

isbn = "9781743076811",

pages = "559--562",

booktitle = "Consumer behaviour : Implications for marketing strategy",

publisher = "Mcgraw Hill",

address = "United States",

edition = "7th",

}